Video schema is a type of structured data markup used to provide search engines with explicit details about a video embedded on a webpage — including its title, description, duration, and thumbnail image — supporting eligibility for video rich results and video carousels.
Proper Video schema implementation helps ensure videos are accurately indexed and can appear with an enhanced, more clickable listing in relevant search results, including a visible thumbnail and duration directly in the SERP.
For businesses investing in video content as part of a broader SEO strategy, Video schema is an important but often overlooked technical step to maximize that content’s search visibility.
Video schema implementation is included in our Technical SEO service where video content is part of the strategy.