A Looker Studio report (formerly Google Data Studio) is a customizable, visual dashboard built using Google’s free reporting and data visualization tool, commonly used to present SEO performance data by pulling directly from sources like Google Analytics and Search Console.
Looker Studio reports allow SEO performance data to be presented in a clear, accessible, and automatically updating format, eliminating the need for manually compiling data into static reports each reporting period.
Well-designed Looker Studio reports focus on the specific metrics most relevant to a particular business’s goals, presented clearly enough for both technical and non-technical stakeholders to understand at a glance.
Custom Looker Studio reporting is included in our SEO Audits & Reporting service.